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Startup Atlas · Digital Diagnostics

Tata 1mg Unicorn Acquired

Tata 1mg Technologies Private Limited Gurugram, Haryana Founded 2015 1mg.com ↗
Prashant Tandon · Co-Founder & CEO Gaurav Agarwal · Co-Founder & CTO Vikas Chauhan · Co-Founder
$390.4 MnTotal funding (tracked)
7Funding rounds
2 Sep 2022Last round
4,722Team size (sourced)

Tata 1mg: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Accessible, understandable, affordable healthcare

Mission to make healthcare 'understandable, accessible and affordable,' addressing a prior gap where health information in India was unavailable or incomprehensible.

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Certified, trusted platform

First Indian healthcare platform to earn LegitScript certification and ISO/IEC 27001:2022 certified for information security; free online doctor consultations and home sample collection.

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Customer Segments

Individual healthcare consumers

Consumers across 1,800+ Indian cities buying prescription/OTC medicines, booking lab tests, and seeking online doctor consultations.

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Corporates and insurers

Tata 1mg partners with corporates (via brokers such as Mahindra Insurance Brokers) to offer employee wellness programmes — 24x7 tele-doctor access, 1-1 counselling, and home sample collection — and partners with insurers for integrated digital healthcare benefits.

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Customer Relationships

Corporate wellness partnership (Mahindra Insurance Brokers)

Strategic partnership designing customized wellness packages for corporates/employees/families: 24x7 tele-doctor access, 1-1 counselling, home sample collection, discounts on pharmacy and health check-ups.

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Channels

Mobile app and website (1mg.com)

Primary digital storefront serving 1,800+ cities with 260M+ site visitors and 31M+ orders delivered.

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Physical retail stores

Expanded to 280+ physical stores across nine clusters as of FY26, with plans to grow to 500+ outlets within 12 months.

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Express delivery network

30-60 minute express medicine delivery live across 10 cities.

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Key Activities

No cited public information yet.

Key Resources

No cited public information yet.

Key Partnerships

Mahindra Insurance Brokers

Strategic partnership for corporate wellness solutions.

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5C Network

March 2022 strategic investment (undisclosed sum) in radiology/digital diagnostics startup 5C Network to strengthen diagnostic capabilities.

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Unicommerce

May 2025 partnership integrating Unicommerce's SaaS technology to automate multi-channel order management and warehouse operations across 1,000+ Indian cities.

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Revenue Streams

E-pharmacy (medicine sales)

Margin on medicine MRP; ePharmacy business reached breakeven in FY26.

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Diagnostics / lab testing

Diagnostics business crossed ₹600 crore in annual recurring revenue (ARR) with 40%+ YoY growth in FY26; historically diagnostics accounted for a large share of revenue.

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Specialty Pharma

Specialty Pharma division grew ~65% in FY26, driven by patient support programmes, adult vaccination, cancer care and obesity management.

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Subscription plans

1mg Care Plan subscription for ongoing health management.

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Cost Structure

No cited public information yet.

FAQs on Tata 1mg

What is Tata 1mg's business model?

Tata 1mg's core value proposition centers on Accessible, understandable, affordable healthcare, Certified, trusted platform.

How does Tata 1mg make money?

Tata 1mg's cited revenue streams include E-pharmacy (medicine sales), Diagnostics / lab testing, Specialty Pharma, Subscription plans.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: tracxn.com · Last verified 13 Jul 2026. · Report a correction