Startup Atlas · E-commerce Enablement

Unicommerce Listed

Unicommerce Esolutions Limited ● Gurugram, Haryana ● Founded 2012 ● unicommerce.com ↗

Ankit Pruthi · Co-founder Karun Singla · Co-founder Vibhu Garg · Co-founder Manish Gupta · Co-founder (joined 2013)

$10 MnTotal funding (tracked)

3Funding rounds

16 Dec 2021Last round

Unicommerce: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Simplify e-commerce, accelerate growth, reduce costs

Unicommerce's own homepage tagline for its integrated order/inventory/warehouse management suite.

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Prevent stockouts

Inventory management pitched as helping merchants "never lose sales to stockouts" across multi-location, multi-channel stock.

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Faster, cheaper fulfilment

Warehouse management positioned to "fulfil faster, cut operational costs."

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Category leadership claimLargest by FY22 revenue

The company describes itself as India's largest e-commerce enablement SaaS platform in transaction processing by revenue for FY ended March 31, 2022.

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Payment reconciliation savingsUp to 5% of GMV

UniReco, its reconciliation product, is marketed with the line "Save up to 5% of your GMV."

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Customer Segments

Growing D2C/SMB sellers10-5,000 orders/mo

Businesses processing roughly 10 to 5,000 monthly orders, per Unicommerce's own tiered plan description.

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Large enterprises5,000-50L orders/mo

Enterprises processing roughly 5,000 to 50 lakh (5 million) monthly orders.

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Brands, sellers and logistics service providers8,000+ live clients

Unicommerce describes its customer base as "brands, sellers and logistics service provider firms" managing operations both online and offline.

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Geographic spread

Clients across India, the Middle East and Southeast Asia use the platform.

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Customer Relationships

Subscription platform + professional services

Alongside subscription-based platform access, Unicommerce provides professional services such as implementation support, training, and consulting to onboard and retain clients.

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Channels

290+ platform integrations290+ integrations

Unicommerce connects to marketplaces (Amazon, Flipkart, Myntra, Meesho, Lazada, Shopee, Noon), shopping carts (Shopify, WooCommerce, Magento), logistics providers (Delhivery, Xpressbees, Blue Dart, DHL, Shipway, Ekart, Shiprocket, Ecom Express) and ERP/accounting systems (Tally, SAP, Oracle, MS Dynamics).

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Direct enterprise sales

Sold directly to brands/sellers/logistics firms via Growth Plan and Enterprise Plan subscription tiers.

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Key Activities

Order/inventory/warehouse transaction processing101 Cr+ annual transactions

Running the software that processes client order, inventory and warehouse transactions at scale (100+ crore annual transactions cited by the company).

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Platform development & integration maintenance

Ongoing product development and maintaining 290+ third-party marketplace/logistics/ERP integrations.

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Client onboarding & support

Implementation support, training and consulting for new and existing clients.

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Key Resources

Uniware SaaS platform

Proprietary order management, inventory management, warehouse management and omnichannel retail management system that is the company's flagship product.

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290+ integrations network290+ integrations

Pre-built integrations with marketplaces, carts, logistics providers and ERP systems, built up over more than a decade.

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Shipway and ConvertWay

Logistics/courier-aggregation and marketing-automation subsidiaries acquired in 2024-2025, now owned technology assets.

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Key Partnerships

Marketplaces & carts

Integration partnerships with Amazon, Flipkart, Myntra, Meesho, Lazada, Shopee, Noon, Shopify, WooCommerce and Magento.

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Logistics providers

Partnerships with Delhivery, Xpressbees, Blue Dart, DHL, Shipway, Ekart, Shiprocket and Ecom Express, among other couriers.

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ERP/accounting vendors

Integrations with Tally, SAP, Oracle and Microsoft Dynamics.

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Strategic financial backers

Nexus Venture Partners, Tiger Global and SoftBank invested over the years; Snapdeal (now AceVector) owned the company from 2015 and remains a major shareholder post-IPO.

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Revenue Streams

Tiered SaaS subscription

Core revenue is subscription-based access to Uniware (order/inventory/warehouse management), sold via a "Growth Plan" and an "Enterprise Plan" priced by business size/order volume.

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Logistics & marketing add-ons

Additional revenue from subsidiary Shipway (courier aggregation, shipping automation, NDR management, returns/exchange) and its ConvertWay marketing tools, following Unicommerce's 2024-2025 acquisition of Shipway.

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Cost Structure

Employee benefit expenses (largest cost line)Rs 12.8 Cr (Q3 FY25)

The single biggest cost category; e.g. Rs 12.8 crore in Q3 FY25, down 11% from Rs 14 crore in Q3 FY24.

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Server hosting expensesRs 2.2 Cr (Q3 FY25)

Cloud/server hosting costs to run the SaaS platform; Rs 2.2 crore in Q3 FY25, up 47% from Rs 1.5 crore in Q3 FY24.

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Depreciation, amortization & finance costs

Depreciation and amortization reached Rs 1.1 crore and finance costs stood at Rs 1.2 crore in Q3 FY25.

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FAQs on Unicommerce

What is Unicommerce's business model?

Unicommerce's core value proposition centers on Simplify e-commerce, accelerate growth, reduce costs, Prevent stockouts, Faster, cheaper fulfilment, Category leadership claim.

How does Unicommerce make money?

Unicommerce's cited revenue streams include Tiered SaaS subscription, Logistics & marketing add-ons.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: www.thecompanycheck.com www.business-standard.com · Last verified 17 Jul 2026. · Report a correction