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Startup Atlas · B2B E-commerce

Udaan Unicorn

Bengaluru, Karnataka Founded 2016 udaan.com ↗

udaan was founded in 2016 with a vision to transform the trade ecosystem and empower small businesses by leveraging technology. It is India's largest eB2B platform connecting manufacturers, wholesalers, traders and retailers across categories including FMCG, Staples, Fruits & Vegetables, Lifestyle, Electronics and Pharma, and also offers working-capital finance to small businesses through its fintech arm udaanCapital.

Amod Malviya · Co-founder (former CTO, Flipkart) Sujeet Kumar · Co-founder (former President of Operations, Flipkart) Vaibhav Gupta · Co-founder & CEO (since September 2021)
$1.64 BnTotal funding (tracked)
8Funding rounds
2 Jun 2025Last round
1,835Team size (sourced)

Udaan: Funding Rounds

Acquisitions

DateAcquirerAcquiredAmountSource
18 Jul 2025 Udaan ShopKirana Undisclosed source

Recent Signals

  • 14 Jul 2026 · funding
    Udaan lines up ~$160 Mn financing to rebuild balance sheet ahead of planned IPO source
  • 2 Jul 2026 · financial
    Singapore parent faces insolvency proceedings after $170 Mn convertible-note default source
  • 10 Sep 2021 · org-team
    Co-founder Vaibhav Gupta named CEO, effective September 2021 source

News on Udaan

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FAQs on Udaan

Who founded Udaan?

Udaan was founded by Amod Malviya, Sujeet Kumar, Vaibhav Gupta in 2016.

How much funding has Udaan raised?

Udaan has raised $1.64 Bn across 8 tracked funding round(s), most recently on 2025-06-02. Figures are compiled from cited public sources.

Who are the investors in Udaan?

Investors in Udaan include Lightspeed Venture Partners, M&G Investments, Microsoft Corporation, Sujeet Kumar, Tencent Cloud, M&G Plc, Altimeter Capital, Apoletto Limited.

What does Udaan do?

udaan was founded in 2016 with a vision to transform the trade ecosystem and empower small businesses by leveraging technology. It is India's largest eB2B platform connecting manufacturers, wholesalers, traders and retailers across categories including FMCG, Staples, Fruits & Vegetables, Lifestyle, Electronics and Pharma, and…

Where is Udaan headquartered?

Udaan is headquartered in Bengaluru, Karnataka, India.

What is Udaan's business model?

Udaan's core value proposition centers on Low minimum order size with fast delivery, Price transparency and inventory tools, Embedded credit at point of purchase, 70% market share in India's eB2B space.

How does Udaan make money?

Udaan's cited revenue streams include Selling & distribution (marketplace commission), Advertising, logistics & technology usage fees, udaanCapital interest & processing charges, Scrap sales & collection fees.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: udaan.com · Last verified 16 Jul 2026. · Report a correction