Bare Anatomy
Gurgaon-based house of personal care D2C brands (Bare Anatomy haircare, Chemist at Play skincare, SunScoop sun care) offering science-backed, clean-label beauty products sold via its own website and e-commerce marketplaces. Originally founded as Onesto Labs and later rebranded Innovist. In June 2026, L'Oreal signed an agreement to acquire a majority stake in the company.
Bare Anatomy: Funding Rounds
| Date | Round | Amount | Investors | Source |
|---|---|---|---|---|
| 7 Apr 2025 | Series B | ₹136 Cr (~$16 Mn) | ICICI Venture Mirabilis Investment Trust Niveshaay Investment Sauce.vc | source |
| 28 Nov 2023 | Series A | $7 Mn | Amazon Smbhav Venture Fund 72 Ventures Accel Sauce.vc | source |
| 15 Jun 2022 | Pre-Series A | $3.5 Mn | 72 Ventures Accel Alok Mittal Arihant Patni Jani Ventures Inc Kunal Shah Nihir Parikh Rashmi Kwatra Sauce.vc Shripad Nadkarni | source |
| 15 Sep 2021 | Undisclosed | $2.5 Mn | 72 Ventures Arihant Patni Sauce.vc | source |
| 16 Oct 2019 | Seed | $500K | Sauce.vc | source |
Acquisitions
| Date | Acquirer | Acquired | Amount | Source |
|---|---|---|---|---|
| 18 Jun 2026 | L'Oréal | Bare Anatomy | Undisclosed | source |
Recent Signals
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Who founded Bare Anatomy?
Bare Anatomy was founded by Rohit Chawla, Sifat Khurana, Vimal Bhola in 2018.
How much funding has Bare Anatomy raised?
Bare Anatomy has raised $29.5 Mn across 5 tracked funding round(s), most recently on 2025-04-07. Figures are compiled from cited public sources.
Who are the investors in Bare Anatomy?
Investors in Bare Anatomy include ICICI Venture, Mirabilis Investment Trust, Niveshaay Investment, Sauce.vc, Amazon Smbhav Venture Fund, 72 Ventures, Accel, Alok Mittal.
What does Bare Anatomy do?
Gurgaon-based house of personal care D2C brands (Bare Anatomy haircare, Chemist at Play skincare, SunScoop sun care) offering science-backed, clean-label beauty products sold via its own website and e-commerce marketplaces. Originally founded as Onesto Labs and later rebranded Innovist. In June 2026, L'Oreal signed an…
Where is Bare Anatomy headquartered?
Bare Anatomy is headquartered in Gurgaon, Haryana, India.
What is Bare Anatomy's business model?
Bare Anatomy's core value proposition centers on Personalized, made-to-order products, Quiz-based customization, Clean, chemical-free formulations, EU safety standards with published test results.
How does Bare Anatomy make money?
Bare Anatomy's cited revenue streams include Direct product sales across three personal care brands.