Arya.ag
Arya.ag: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
Arya.ag offers "storage solutions closer to farms" to reduce post-harvest losses and improve grain quality and marketability.
sourceThe platform "integrates storage with financing, enabling farmers to access loans within 30 minutes of depositing their produce at warehouses."
sourceArya.ag operates as a grain commerce platform that connects sellers and buyers of agricultural products, facilitating efficient commerce and reducing waste.
sourceCustomer Segments
Arya.ag reaches between 850,000 and 900,000 farmers across 60% of India's districts, offering near-farm storage and credit access.
sourceA DFC-backed debt facility was aimed at helping Arya.ag "connect farmers and farmer producer organizations (FPOs) with buyers nationwide, ensuring payment security, transaction transparency, and better market access."
sourceArya.ag is described as a grain commerce platform that connects agri producers (sellers) and buyers, providing assurance on quantity, quality and payments to both sides of the trade.
sourceCustomer Relationships
Farmers access loans within 30 minutes of depositing produce at Arya.ag warehouses, rather than through a manual/relationship-banking process.
sourceArya.ag engages farmers partly through Farmer Producer Organisations (FPOs) rather than purely one-to-one, to connect them with buyers nationwide.
sourceChannels
Operates a physical network of agri-warehouses; the company currently functions in 60% of India's districts and manages over 11,000 agri-warehouses.
sourceAryatech is described as the group's agri-commerce/online marketplace subsidiary connecting farmers and FPOs with buyers nationwide.
sourceAryadhan is the group's embedded fintech arm used to expand financing to farmers through the platform.
sourceKey Activities
Operating a network of agri-warehouses to provide near-farm storage that reduces post-harvest losses and improves grain quality and marketability.
sourceConnecting sellers and buyers of agricultural products to facilitate efficient commerce and reduce waste.
sourceProviding loans to farmers within 30 minutes of them depositing produce at warehouses, funded partly via its own balance sheet and partly via bank/DFI debt facilities (e.g. HSBC/GuarantCo, US DFC).
sourceKey strategic initiatives for the Pre-Series D proceeds include deploying satellite technology to improve farm productivity, reduce waste, and increase transparency across the value chain.
sourceKey Resources
Arya.ag manages over 11,000 agri-warehouses and operates in 60% of India's districts.
sourceAryadhan, the group's embedded fintech arm, disburses agricultural loans; Arya.ag disburses more than ₹110 billion (about $1.2 billion) in loans to farmers each year, with ₹25-30 billion of that from its own balance sheet.
sourceKey Partnerships
Secured a $30 million debt facility from HSBC with backing from GuarantCo, to expand warehouse receipt financing and bridge payment gaps between farmers and buyers — GuarantCo's first-ever transaction in India's agritech sector and its first partnership with HSBC.
sourceDFC provided debt financing as part of the 2022 Series C ($14M) and separately committed $19.8M in Oct 2024 to guarantee a debt facility for agri-commerce subsidiary Aryatech.
sourceArya.ag partners with FPOs to connect farmers with buyers nationwide as part of its market-access model.
sourceRevenue Streams
Storage and warehousing income was Arya.ag's largest revenue contributor in FY24: Rs 212.8 crore, or 62.64% of total operating revenue (up 7.5% YoY).
sourceInterest income on loans rose 27.2% to Rs 55.4 crore in FY24.
sourceFintrackr reports Arya.ag's take rate on its marketplace/commerce business improved to 3.8% in FY25 from 3.4% in FY24.
sourceCost Structure
Cost of services was Rs 183.9 crore in FY24, representing 55.66% of total expenses (up 3.1% YoY).
sourceFinance expenses (interest/borrowing costs) surged 56.3% YoY to Rs 60 crore in FY24.
sourceEmployee benefits expense rose 17.1% YoY to Rs 50 crore in FY24.
sourceFAQs on Arya.ag
What is Arya.ag's business model?
Arya.ag's core value proposition centers on Near-farm storage that cuts post-harvest loss, Fast, storage-linked credit, Efficient, waste-reducing grain commerce.
How does Arya.ag make money?
Arya.ag's cited revenue streams include Storage and warehousing income, Interest income from agri-lending, Commerce/marketplace take rate.