U GRO Capital Listed Investor
U GRO Capital: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
GRO Score 3.0 'assesses the creditworthiness of borrowers on a data tripod of banking, bureau and GST records,' enabling tailored credit solutions that address the vast credit gap in the small business sector.
sourceFounder Shachindra Nath: "we are driven purely by data and technology and spend INR 58 Cr+ annually on tech development."
sourceCustomer Segments
UGRO Capital focuses on nine designated sectors: Healthcare, Education, Chemicals, Food Processing/FMCG, Hospitality, Electrical Equipment and Components, Auto Components, Light Engineering, and Micro Enterprises.
sourceThrough subsidiary MyShubhLife, an Embedded Finance Fintech platform, the company serves small shopkeepers and distributors, with plans to onboard 200,000 new retailers.
sourceCustomer Relationships
Channels
"It also works with several co-lending partners, including prominent names like the SBI, SIDBI and Bank of Baroda, among others." The company is also described as the first NBFC accepted as a co-lending partner with Bank of Baroda, IDBI Bank and SBI.
sourceSubsidiary MyShubhLife has "already sourced over 15 million merchants through anchor partners," giving UGRO an embedded-finance distribution channel to small retailers.
sourceKey Activities
Data-driven underwriting and disbursal to MSMEs; net disbursement of Rs 5,867 crore in FY24, up 26% YoY.
sourceManages co-lending programmes such as Pratham, Sanjeevani, Saathi, GRO MSME and Machinery financing in partnership with banks like Central Bank of India.
sourceKey Resources
GRO Score 3.0 "assesses the creditworthiness of borrowers on a data tripod of banking, bureau and GST records."
source"In the pre-Covid period, U GRO employed 120 people across nine locations. Post-Covid, it has 1,500 people at 105 locations."
sourceKey Partnerships
"It also works with several co-lending partners, including prominent names like the SBI, SIDBI and Bank of Baroda, among others... the number of lenders has surged from three to 60" post-Covid. "For instance, the SBI lent INR 650 Cr as our partner bank."
sourceU GRO Capital entered a co-lending partnership with State Bank of India to provide credit to MSMEs, aiming to disburse up to ₹5 billion by March 2022.
sourceU GRO Capital signed a co-lending agreement with Central Bank of India to disburse up to Rs 1,000 crore to U GRO's MSME lending programmes over the following 12 months.
sourceRevenue Streams
Total income (interest and fee income on loans) reached ₹1,442 crore in FY25, up 33% YoY from ₹1,082 crore in FY24, on an AUM of ₹12,003 crore (Mar-25).
sourcePortfolio yield stood at 17.5% as of March 2026 across an AUM of ₹15,334 crore, with a meaningful share of the book run via co-lending partners such as SBI, SIDBI and Bank of Baroda.
sourceCost Structure
"we are driven purely by data and technology and spend INR 58 Cr+ annually on tech development" — Shachindra Nath, Founder.
source"Operating Expenses were slightly lower at Rs 120 crore versus Rs 123 crore in Q3FY25."
source"Total Debt stood at Rs 4,653 crore as on Mar'24, and overall debt to equity ratio was 3.2x."
sourceFAQs on U GRO Capital
What is U GRO Capital's business model?
U GRO Capital's core value proposition centers on Data-driven, fast MSME credit decisioning, Technology-first, data-driven underwriting at scale.
How does U GRO Capital make money?
U GRO Capital's cited revenue streams include Interest income on MSME loan book, Co-lending and off-balance-sheet fee income.