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Startup Atlas · Fintech

Toffee Insurance

Design For Use Consulting Private Limited Gurugram, Haryana Founded 2017 toffeeinsurance.com ↗
Rohan Kumar · Co-Founder & CEO Nishant Jain · Co-Founder & CPO
$7 MnTotal funding (tracked)
2Funding rounds
17 Dec 2019Last round
51Team size (sourced)

Toffee Insurance: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Accessible, affordable microinsurance

The company aims to make insurance accessible and affordable by creating relevant products in the insurance value chain.

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Fast, simple digital purchase and claims

Buying insurance takes less than 90 seconds and claims which are simple are processed in under two hours.

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Contextual, small-ticket products for everyday risks

A technology platform focused on providing contextual and relevant insurance offerings to a growing youth demographic, with small ticket size insurance products.

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Customer Segments

Millennials

Digital-only insurance platform Toffee Insurance targets millennials with contextual, small-ticket insurance products.

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Growing youth demographic

A technology platform focused on providing contextual and relevant insurance offerings to a growing youth demographic.

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Customer Relationships

No cited public information yet.

Channels

Digital platform (own app/web)

Fully digital interface where buying insurance takes less than 90 seconds and claims are processed in under two hours.

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Point-of-sale distribution network4000+ POS outlets, 300+ cities

The company operates through over 4000+ point of sale outlets across 300 plus cities.

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Key Activities

Co-creating insurance products with AI/ML

Toffee Insurance uses behavioural and consumption data to cocreate insurance products aided by artificial intelligence, machine learning.

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Product development and distribution efficiency

Plans to use the funds to focus on product development and create efficiencies in channel approach as well as expanding its team.

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Key Resources

Insurance manufacturer integrations

The platform is integrated with seven insurance manufacturers to facilitate real-time policy issuance and processing of claims.

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Data science / ML / AI team

Toffee Insurance uses behavioural and consumption data to cocreate insurance products aided by artificial intelligence, machine learning.

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Key Partnerships

Insurance manufacturer partners

The company works with a network of insurance partners like HDFC Ergo, Apollo Munich, Religare among others.

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Institutional investors

Backed by Kalaari Capital, Omidyar Network, Accion Venture Lab, IVM Intersurer and Flourish Ventures across its funding rounds.

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Revenue Streams

No cited public information yet.

Cost Structure

No cited public information yet.

FAQs on Toffee Insurance

What is Toffee Insurance's business model?

Toffee Insurance's core value proposition centers on Accessible, affordable microinsurance, Fast, simple digital purchase and claims, Contextual, small-ticket products for everyday risks.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: entrackr.com · Last verified 15 Jul 2026. · Report a correction