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Slang Labs

Slang Labs Private Limited Bengaluru, Karnataka Founded 2017 slanglabs.in ↗
Kumar Rangarajan · Co-founder Giridhar Murthy · Co-founder Satish Chandra Gupta · Co-founder
$1.24 MnTotal funding (tracked)
2Funding rounds
16 Jul 2021Last round

Slang Labs: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Multilingual in-app voice assistant

"a multilingual in-app voice assistant that gets natively embedded inside an app as a multimodal overlay, allowing its users to transact with the app by just talking to it or by interacting with the visuals of the app directly," supporting "Indian English or Hinglish, Hindi, Tamil, Kannada and Malayalam."

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Fast SDK integration

Delivered as an SDK where "basic voice search implementation can be completed within a matter of minutes," avoiding the need for clients to build their own AI/ML teams.

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In-app assistant distinct from phone-level assistants

CONVA.ai delivers "'in-app specific assistant' capabilities distinct from phone-level assistants like Google Assistant or Alexa," aimed at reducing thought-to-action latency for users.

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Customer Segments

Ecommerce & retail apps

"ecommerce players and brands with native online stores" — apps like Nykaa and BigBasket use the SDK for voice-enabled shopping.

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Banking, fintech & insurance apps

Targets sectors including "retail, ecommerce, banking, fintech, and insurance"; client apps include ICICI Direct.

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Travel & ticketing apps

Client apps named include Redbus and SpiceJet.

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Customer Relationships

No cited public information yet.

Channels

Software Development Kit (SDK)

The voice/text assistant is "integrated into apps as a software development kit (SDK)" that partner companies embed directly into their own mobile/web apps.

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Key Activities

Voice/GenAI copilot platform development

Built and upgraded its multilingual copilot platform, launching "CONVA.ai 2.0" in May 2023 on a GenAI base rather than building proprietary models — it "relies on existing open-source LLMs that are fine-tuned for the system."

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Key Resources

No cited public information yet.

Key Partnerships

Google (Assistant Investment Program)

Google backed the company via its Assistant Investment Program and the product relies on "Google's speech-to-text engine" for its voice pipeline.

source

Revenue Streams

Monthly Slang Users (MSU) pricingPer-end-user monthly fee (MSU model)

Customers "are charged based on the number of end-users utilising the copilot feature within their app, with a fixed monthly rate per user," under a model the company calls Monthly Slang Users (MSU).

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Cost Structure

No cited public information yet.

FAQs on Slang Labs

What is Slang Labs's business model?

Slang Labs's core value proposition centers on Multilingual in-app voice assistant, Fast SDK integration, In-app assistant distinct from phone-level assistants.

How does Slang Labs make money?

Slang Labs's cited revenue streams include Monthly Slang Users (MSU) pricing.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: inc42.com · Last verified 17 Jul 2026. · Report a correction