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Startup Atlas · Cyber Risk Quantification

Safe Security

Safe Technology India Private Limited Palo Alto, California Founded 2012 safe.security ↗
Saket Modi · Co-Founder & CEO Vidit Baxi · Co-Founder & CISO Rahul Tyagi · Co-Founder
$165 MnTotal funding (tracked)
7Funding rounds
31 Jul 2025Last round

Safe Security: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Cyber risk quantified in dollars and cents

SAFE's platform translates cyber risk into financial terms, per CEO Saket Modi: the platform enables organizations to "translate the bits and bytes of cyber risk into dollars and cents."

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Unified CRQ + TPRM + CTEM platform

The SAFE One Platform unifies four modules: Third-Party Risk Management (TPRM), Continuous Threat Exposure Management (CTEM), AI Security Posture Management (AI-SPM), and Cyber Risk Quantification (CRQ), with agentic AI workflows tying them together.

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World's first fully autonomous CTEM solution

Alongside its Series C, SAFE unveiled what it describes as the world's first fully autonomous Continuous Threat Exposure Management (CTEM) solution, powered by Agentic AI, as part of its 'CyberAGI' vision.

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Measurable operational outcomes

The company's site claims outcomes including 100% critical vendor coverage with continuous monitoring, 99% reduction in critical exposures on a daily basis, 200% productivity improvement for triage/ticketing/validation, and 73% reduction in assessment and reporting time.

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Customer Segments

Large global enterprises / Fortune 500~10% of Fortune 500

SAFE's platform serves large enterprises across retail, healthcare, financial services, manufacturing and technology; the company's press release names Google, Fidelity, T-Mobile, Chevron and IHG as customers.

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CISOs and Cyber Risk Officers

Primary buyer personas targeted by the platform are Chief Information Security Officers, Cyber Risk Officers and Third-Party Risk Management (TPRM) leaders inside large organizations.

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Cyber insurance carriers

Mosaic Insurance partnered with SAFE to embed SAFE's real-time cyber risk assessment into its underwriting process, using it to determine coverage limits and pricing.

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Customer Relationships

Platform-led continuous monitoring

Relationship is sustained through continuous, real-time monitoring rather than point-in-time assessments; Equinix CISO Michael Montoya noted "Point in time assessments with subjective manual inputs are not good enough, zero day attacks don't wait for your annual risk reviews."

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Module cross-sell / expansion

Over 50% of customers had adopted the Third-Party Risk Management (TPRM) module since its 2024 launch, per SAFE's Series C announcement.

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Channels

Direct enterprise sales

Direct engagement with CISOs and Cyber Risk Officers via demos; the company website offers "Self-Guided Demo" and "Schedule a Demo" as primary conversion paths.

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Channel/reseller and MSSP partners

SAFE runs partner programs for Managed Service Providers, resellers, and technology partners, supported by a Partner Academy and deal-registration portal.

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BT Group as UK/global reseller

BT was granted exclusive rights to use and sell SAFE to businesses and public sector bodies in the UK and incorporated the platform within its wider global portfolio, becoming the recommended global partner for improving a customer's SAFE score.

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Key Activities

Agentic AI / 'CyberAGI' platform R&D

SAFE is building toward what it calls 'CyberAGI' -- Agentic AI-native reasoning models for autonomous cyber risk and exposure management; its Series C funded 'continued innovation to build Agentic AI-native reasoning models to move closer to SAFE's mission to achieve CyberAGI.'

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Continuous threat/vendor monitoring operations

Core product activity is continuous, real-time monitoring and quantification of cyber risk (CRQ), third-party vendor risk (TPRM) and threat exposure (CTEM), replacing point-in-time assessments.

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M&A integration

SAFE has integrated two acquired companies into its platform: RiskLens (FAIR risk-quantification methodology, 2023) and Balbix (AI-native exposure management, 2025).

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Key Resources

Proprietary risk-quantification IP

SAFE's core asset is its cyber risk quantification methodology (the "SAFE" score/platform), extended by acquired IP: RiskLens brought the FAIR (Factor Analysis of Information Risk) model, the industry-standard framework for cyber risk quantification.

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150+ native integrations

The platform connects to 150+ native integrations across major security and IT platforms including Crowdstrike, Okta, Jira, Wiz, Azure and AWS.

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Balbix AI-native exposure-management platform

The Nov 2025 acquisition of Balbix brought an AI-native cyber risk and exposure management platform providing real-time visibility across an organization's attack surface.

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Key Partnerships

BT Group

BT invested in SAFE and was granted exclusive rights to use and sell SAFE to businesses and public-sector bodies in the UK, becoming SAFE's recommended global partner.

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Mosaic Insurance

Mosaic Insurance partnered with SAFE to embed SAFE's real-time cyber risk platform into its underwriting process for global primary cyber coverage.

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Technology integration partners

SAFE integrates natively with 150+ security/IT platforms including Crowdstrike, Okta, Jira, Wiz, Azure and AWS.

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Telstra Ventures

Telstra Ventures is both an investor (Series B, 2023) and a strategic technology/telco partner in SAFE's ecosystem.

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Revenue Streams

Enterprise SaaS platform subscriptions

SAFE sells access to its unified platform (CRQ, TPRM, CTEM, AI-SPM modules) to enterprise customers; the company reported revenue growing over 200% year-over-year for three consecutive years as of its 2023 Series B, and 120%+ year-over-year since 2020 as of its 2025 Series C.

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Module-based expansion revenue

Over 50% of customers adopted the Third-Party Risk Management (TPRM) module after its 2024 launch, indicating cross-sell/upsell revenue on top of base platform subscriptions.

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Cost Structure

Engineering, R&D and go-to-market

SAFE has stated its Series C capital "will be used to accelerate SAFE's dominance in the cyber risk management market and fuel continued innovation... fueling growth in engineering, R&D, and market expansion," indicating these are its primary cost centers.

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M&A integration costs

SAFE has completed two acquisitions (RiskLens 2023, Balbix 2025), each entailing integration of acquired technology, customers and teams.

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FAQs on Safe Security

What is Safe Security's business model?

Safe Security's core value proposition centers on Cyber risk quantified in dollars and cents, Unified CRQ + TPRM + CTEM platform, World's first fully autonomous CTEM solution, Measurable operational outcomes.

How does Safe Security make money?

Safe Security's cited revenue streams include Enterprise SaaS platform subscriptions, Module-based expansion revenue.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: safe.security · Last verified 17 Jul 2026. · Report a correction