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Startup Atlas · Debt Financing

Recur Club

Recur Club Technologies Private Limited New Delhi, Delhi Founded 2021 recurclub.com ↗
Eklavya Gupta · Co-Founder and Co-CEO Abhinav Sherwal · Co-Founder and Co-CEO
$80 MnTotal funding (tracked)
2Funding rounds
29 Sep 2025Last round
122Team size (sourced)

Recur Club: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Non-dilutive, advisory-led debt capital

Positioned as "Advisory-led. AI-powered. Non-dilutive" capital, letting founders access growth funding without giving up ownership.

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Fast disbursal, no personal guarantees

Site highlights "No personal guarantees required," "Flexible repayment schedules," and capital "in as little as 48 hours."

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AI-driven underwriting and lender matching

Recur Club's AI credit engine (AICA) evaluates businesses across multiple parameters including revenue velocity, customer churn and business momentum to match borrowers to suitable lenders.

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Customer Segments

SaaS and tech companies50% of customers

Roughly half of Recur Club's customer base by sector, alongside commerce and logistics businesses.

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Commerce and logistics businesses50% of customers

The other roughly half of the customer base by sector.

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Startups and SMEs (Rs 1 crore+ ARR)

Eligibility criteria include minimum Rs 1 crore ARR, six months of runway, and positive revenue growth.

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Series A/B+ startups and larger SMEs (Recur Scale)

Recur Scale targets Series A, B, and beyond startups and SMEs with revenues of Rs 40 crore and above, across sectors including SaaS, e-commerce, manufacturing, EV, D2C and agritech.

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Customer Relationships

No cited public information yet.

Channels

Direct online platform

Businesses sign up online, connect financial/accounting/billing/subscription data, and use a funding estimation calculator to access financing.

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Founder/business media coverage

Recur Club's platform and funding news is featured across CNBC-TV18, The Hindu, ET Edge Insights, Inc42, YourStory, and Mint.

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Key Activities

AI-based underwriting via AICA

Recur Club's proprietary AI credit engine (AICA) analyzes businesses across 200+ parameters and is used by 100+ financial institutions.

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Structuring and disbursing debt products

Products include Recur Swift (up to Rs 10 Cr for startups with Rs 5+ Cr revenue), Recur Scale (up to Rs 250 Cr for startups/SMEs with Rs 40+ Cr revenue), and Rocket Loans (unsecured loans up to Rs 1 Cr in 48 hours), plus venture debt, invoice financing, lease financing and working capital financing.

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Sector-specific lending funds

Recur Club has launched targeted funds such as a Rs 150 Cr fund for D2C brands on quick commerce and a $10 Mn Regreen Fund to back green/sustainable startups.

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Key Resources

No cited public information yet.

Key Partnerships

100+ lending partners

Recur Club's platform is backed by 100+ lending partners including banks, NBFCs, AIFs/credit funds and family offices.

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Tata Capital, HSBC, Aditya Birla Capital

Named among Recur Club's 50+ lender partnerships as of early 2024.

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Lighthouse Canton, RevX, CapSave, Credable, InCred Finance, Ugro, UC Credit, Tata Capital

Lending partners listed on Recur Club's website.

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Enrission India Capital

Partnership announced August 2025 to boost capital access for startups, combining Enrission's early-stage investment expertise and investor network with Recur Club's AI-led credit infrastructure.

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Revenue Streams

Commission on facilitated debt

Recur Club charges 0.5% to 3% commission from both borrowers and lenders depending on investor type and company profile.

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Cost Structure

No cited public information yet.

FAQs on Recur Club

What is Recur Club's business model?

Recur Club's core value proposition centers on Non-dilutive, advisory-led debt capital, Fast disbursal, no personal guarantees, AI-driven underwriting and lender matching.

How does Recur Club make money?

Recur Club's cited revenue streams include Commission on facilitated debt.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: www.recurclub.com · Last verified 15 Jul 2026. · Report a correction