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Startup Atlas · Branchless Banking

PayNearby

Nearby Technologies Private Limited Mumbai, Maharashtra Founded 2016 paynearby.in ↗
Anand Kumar Bajaj · Founder, MD & CEO Subhash Kumar · Co-founder Yashwant Lodha · Co-founder & Executive Director
UndisclosedTotal funding (tracked)
0Funding rounds
Last round

PayNearby: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Branchless banking access

Mission to "Build the largest branchless banking network that helps create a more progressive society through easy access to financial & digital services."

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Assisted digital commerce for merchants

"We operate on a B2B2C model, where we partner with neighbourhood retail stores and enable them with the tools to provide assisted financial and digital commerce services."

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Extra income for retail partners, no working capital

"No working capital required. Earn ₹2,00,000+ per year" positioning for retailer partners on the PayNearby platform.

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Passive income for distributors

"Support your network with wallet balance and earn upto 18% per month on the money rotated."

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Customer Segments

Retailers

Kirana shops, restaurants, medical shops, hardware stores that become PayNearby retail partners offering assisted banking and digital services.

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Distributors

Telecom, pharma and FMCG companies and individuals who build and manage networks of retail partners.

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Individuals / Self Help Groups

Individuals and Self Help Groups operating home-based businesses as digital service points.

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Underbanked citizens5 Cr customers

Consumers, largely in Tier I/II and rural towns, who access banking, payments and government-benefit services through the retail partner network.

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Customer Relationships

No cited public information yet.

Channels

Retail partner network

"15,00,000 active Retail partners, covering every district in the country" serving as the physical distribution point for services.

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Distributor network

"Over 1,00,000 distributors" who onboard and manage retailers under the distributor program.

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Single mobile app platform

Digital Payments, Banking Services, Utility Payment centre, Insurance, Travel, Essential Services and Credit Services delivered through a single app platform to retail partners.

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Key Activities

Retail partner onboarding and enablement

"Simple and easy on-boarding process for your network. Retailers once on-boarded can use any of our existing services or new products offered and keep adding to their income."

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Assisted-transaction processing

Processing of AePS, money transfer, bill payment, lending, UPI, mutual fund and savings transactions run through retail partners, per the company's B2B2C service description.

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Key Resources

No cited public information yet.

Key Partnerships

Bank partners

PayNearby partners with NPCI, Bharat Connect, Axis Bank, IndusInd Bank, Yes Bank, RBL Bank and multiple financial institutions for service delivery.

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NPCI (TPAP licence)

PayNearby secured a Third-Party Application Provider (TPAP) licence from the National Payments Corporation of India (NPCI), enabling it to officially provide UPI payment services.

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Revenue Streams

Transaction commissions

"Every time, retailers in your network does a transaction, you earn commission." -- PayNearby and its distributors/retailers earn commission on assisted-banking and digital-commerce transactions.

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Retailer/ID onboarding fees

"Also, earn from ID sales when you onboard new retailers."

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Wallet-float based earnings

"Support your network with wallet balance and earn upto 18% per month on the money rotated."

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Cost Structure

No cited public information yet.

FAQs on PayNearby

What is PayNearby's business model?

PayNearby's core value proposition centers on Branchless banking access, Assisted digital commerce for merchants, Extra income for retail partners, no working capital, Passive income for distributors.

How does PayNearby make money?

PayNearby's cited revenue streams include Transaction commissions, Retailer/ID onboarding fees, Wallet-float based earnings.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: paynearby.in www.tofler.in · Last verified 15 Jul 2026. · Report a correction