GreyOrange Soonicorn Investor

One intelligence orchestrating warehouses, stores and supply chains — continuously optimizing execution across your entire operation.

Company-stated performance metrics for its orchestration platform.

GreyOrange builds warehouse and fulfillment automation solutions, including autonomous mobile robots (AMRs), forklifts, bin systems for picking, and fleet management software. The company offers a full-stack solution for warehouse, fulfillment, and 3PL operations.

GreyOrange serves e-commerce, retail, consumer electronics, fashion, third-party logistics, fast-moving consumer goods, apparel and industrial tools companies.

Customer roster shown on GreyOrange's own site includes H&M, COS (H&M Group), Fabletics, FIGS, DISH Network, Kenco, GXO, Sodimac, Dafiti, Apotek Hjärtat, Active Ants and Farmacia Tei.

Walmart Canada announced in March that it was opening a $118 million fulfillment warehouse in Alberta outfitted with GreyOrange's systems.

GreyOrange maintains a customer-story library (video and written case studies) documenting productivity, cost and accuracy gains at named customer sites, used to build trust ahead of enterprise sales cycles.

Company site is structured around "Contact Us" and "Request a Demo" as primary conversion paths for enterprise buyers, alongside a customer case-study library used for sales enablement.

GreyOrange now has offices in India, Japan, Germany and the U.S., operating major R&D centers in India, the U.S. and Singapore.

Funds allow the company to continue to invest in R&D and supply chain to maintain its market-leading position; the company was hiring 60+ engineers for its R&D office in Boston.

Additional funding will go toward ramping up production and rollout of GreyOrange's robotic systems, and hiring roles in engineering, product, marketing and sales.

GreyMatter – a software platform that uses AI algorithms and machine learning to optimize path planning, maximize storage, streamline zoning, improve space utilization and accelerate order fulfillment.

Company states over 100,000 active physical (robotic) agents deployed worldwide.

GreyOrange now has offices in India, Japan, Germany and the U.S. The company operates major R&D centers in India, the U.S. and Singapore.

GreyOrange's "Our Partners" roster on its own site includes Quicktron, Mushiny, Cypher, HAI, YOUIBOT, Wellwit, Tompkins, Bailey, MWi, Google Cloud and Sistemo.

Anthelion Capital, Mithril Capital, Blume Ventures, 3STATE Ventures, Tiger Global and BlackRock have backed GreyOrange across its funding history.

GreyOrange builds warehouse and fulfillment automation solutions, including autonomous mobile robots (AMRs), forklifts, bin systems for picking, and fleet management software — offered as a full-stack solution for warehouse, fulfillment, and 3PL operations.

Grey Orange India Private Limited reported standalone revenue of ₹340.4 Cr in FY24, down from ₹503.4 Cr in FY23.

Fundraising events are important milestones in a company's journey, and for GreyOrange, the funds will allow us to continue to invest in our R&D and supply chain to maintain our market-leading position.

Much of the funding will go toward hiring, as the company looks to add an additional 300 roles in engineering, product, marketing and sales.

Grey Orange India Private Limited's standalone total expenses were ₹325.7 Cr in FY24, down 30% year-on-year.