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Startup Atlas · Alternative Lending

GetVantage Investor

GetVantage Tech Private Limited Mumbai, Maharashtra Founded 2019 getvantage.co ↗
Bhavik Vasa · Founder & CEO Amit Srivastava · Co-Founder & CTO
$41 MnTotal funding (tracked)
2Funding rounds
29 Jun 2022Last round
1Tracked investments

GetVantage: Business Model Canvas

The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.

Value Propositions

Equity-free growth capital

GetVantage gives SMEs equity-free capital between $10,000 to $500,000 USD

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Revenue-linked repayment, no interest

Clients then repay a pre-determined share of their revenue until they've paid back the full principal; the company charges flat fees between 6% to 12%

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Fast, data-driven approval

The company uses a data-driven and tech-first approach to facilitate funding between INR 2 lacs - 20 crore in as fast as 5 days.

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Customer Segments

D2C, e-commerce, SaaS & subscription SMEs

Funded over 450+ digital SMEs across 23 categories including B2B SaaS and subscription-based companies, D2C, eCommerce, edtech, healthtech, cloud-kitchens, and nutrition

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Women-led businesses

Over 40% of GetVantage's 800+ businesses are women-led across 20+ sectors

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Flipkart marketplace sellers

GetVantage is excited to have joined forces with Flipkart as a preferred Seller Financing partner, offering innovative financial solutions tailored to the needs of thousands of SMEs.

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Myntra D2C fashion brands

Portfolio brands Tjori, Valkyre, Ornaz, Nua Woman, Jade Forest, and Elaver Sports participate in Myntra's D2C Rising Star initiative

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Customer Relationships

No cited public information yet.

Channels

Sales-channel data integrations

The platform connects to existing sales channels like Shopify, Stripe, Google, and Facebook to assess performance-based risk.

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Flipkart Seller Hub (embedded financing)

Sellers can now access financing directly through Flipkart's platform, without the need for external applications or complicated processes.

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Myntra D2C Rising Star initiative

Myntra teamed up with GetVantage as a preferred embedded B2B fintech and growth capital financer, providing GetVantage portfolio brands first access to Myntra's D2C Rising Star program.

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Key Activities

No cited public information yet.

Key Resources

GetGrowth Capital (NBFC license)

GetVantage has secured a non-banking financial company (NBFC) license from the Reserve Bank of India (RBI), becoming the first RBF and alternative funding platform in the country to do so. GetGrowth Capital, the NBFC arm of GetVantage will manage the lending operations.

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Proprietary DataTech & API underwriting technology

GetVantage leverages proprietary DataTech and API technology to provide fair, non-dilutive funding solutions ranging from INR 2 lakhs to INR 20 crore.

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Key Partnerships

Flipkart

GetVantage is excited to have joined forces with Flipkart as a preferred Seller Financing partner, offering innovative financial solutions tailored to the needs of thousands of SMEs.

source
Myntra

Myntra has doubled down in supporting select portfolio brands and partnered with GetVantage as a preferred embedded B2B fintech and Growth Capital financer.

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Varanium Debt Fund & other NBFCs/AIFs

Funds disbursed through GetVantage's own NBFC GetGrowth Capital, Varanium's Debt Fund partnership, and other NBFCs and AIFs

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Revenue Streams

Flat service fee on revenue-based financing6-12% flat fee

Clients then repay a pre-determined share of their revenue until they've paid back the full principal; the company charges flat fees between 6% to 12%.

source

Cost Structure

No cited public information yet.

FAQs on GetVantage

What is GetVantage's business model?

GetVantage's core value proposition centers on Equity-free growth capital, Revenue-linked repayment, no interest, Fast, data-driven approval.

How does GetVantage make money?

GetVantage's cited revenue streams include Flat service fee on revenue-based financing.

Sources & corrections. Every fact on this page is compiled from cited public sources — follow the “source” links beside each entry. Profile sources: www.pymnts.com · Last verified 16 Jul 2026. · Report a correction