EasyEcom
EasyEcom: Business Model Canvas
The nine-block Business Model Canvas, filled in only where a public source states it — empty blocks mean we haven't found a citable fact yet, not that the answer is zero.
Value Propositions
"Operating System for Everything eCommerce" - a unified dashboard letting merchants handle everything from product packaging to shipping and pickup.
sourceSolutions allow merchants to allocate, track and reconcile inventory across various online and offline channels, plus back-office automation for shipping-related payments and returns reconciliation.
sourceOver 5.1+ billion orders processed, service across 12+ countries, support for 1,800+ fast-growing brands, 305+ integrations, and more than $7 billion in payments reconciled.
sourceCustomer Segments
Serves multinational brands and high-volume retailers across multiple channels including marketplaces, webstores, and wholesale operations; today 9,000+ brands and 3PLs run on EasyEcom.
sourceTataCliq has been on the platform since 2019, scaling from 2 to 10 live warehouses in 6 months with 90% of orders dispatched same-day.
sourceCustomer Relationships
Publishes named customer testimonials on-site, e.g. TataCliq Product Analyst Pratik Rathi: "Thanks to EasyEcom, we were able to make 10 warehouses live in 6 months."
sourceSelf-serve knowledge base and support desk at support.easyecom.io covering integration setup (e.g. Flipkart) and platform how-tos.
sourceChannels
Cloud-based OMS+WMS platform sold and onboarded directly via easyecom.io.
sourceIntegrates with marketplaces and channels such as Amazon, Flipkart, Myntra, Nykaa, Meesho, Walmart, Shopify, Magento, WooCommerce, SAP and Tally.
sourceKey Activities
Continuous development of inventory, warehouse, order, purchase, accounting/reconciliation, analytics and B2B commerce modules.
sourceBuilding and maintaining integrations with marketplaces, couriers, ERPs and accounting systems (Amazon, Flipkart, Myntra, SAP, Shopify, Tally, etc.).
sourceKey Resources
Cloud-based operating-system-for-eCommerce platform covering inventory management, warehouse management, order management, purchase management, accounting & reconciliation, smart analytics, wholesale B2B commerce, an Android/HHT app and an API.
source305+ built integrations across marketplaces, couriers, ERPs and accounting tools underpin the platform's core capability.
sourceKey Partnerships
IndiaMART holds a 26.01% stake in EasyEcom (via wholly-owned subsidiary Tradezeal Online), invested to expand its ecosystem for Indian merchants.
sourceIntegration partnerships with Shiprocket, Amazon, Flipkart, Myntra, Nykaa, Meesho, Walmart, WooCommerce, Magento, Shopify, SAP and Tally.
sourceRevenue Streams
Revenue from operations of Rs 6.71 crore in FY23, up from Rs 4.08 crore in FY22 (64.5% growth), generated from its inventory/warehouse management SaaS suite.
sourceCost Structure
Employee benefits formed 67.5% of total expenses in FY23, jumping 3X to Rs 8.5 crore (including Rs 78 lakh of ESOP cost).
sourceIT costs such as server hosting and technical consultancy charges rose to Rs 1.59 crore in FY23 from Rs 67 lakh in FY22.
sourceFAQs on EasyEcom
What is EasyEcom's business model?
EasyEcom's core value proposition centers on Single operating system for eCommerce operations, Omnichannel inventory allocation, tracking & reconciliation, Proven scale.
How does EasyEcom make money?
EasyEcom's cited revenue streams include SaaS platform revenue from operations.