Tata Motors has officially become the first Indian automaker to introduce the Tata Apple digital car key, a breakthrough innovation announced during Apple’s WWDC 2025 event. This marks a new chapter in India’s automotive industry, aligning it with global tech trends and giving Tata.ev an early lead in the smart car ecosystem.
The Tata Apple digital car key allows users to access and start their cars directly using an iPhone or Apple Watch, without needing a physical key. It works through Apple Wallet, offering features like tap-to-unlock, proximity-based auto-unlock, and even engine start. What makes this technology even more convenient is the ability to share digital keys with family or friends via messaging apps like iMessage or WhatsApp. Users can also set limits for each shared key, such as duration or access level.
This collaboration with Apple puts Tata.ev in the same league as luxury automakers like BMW, Porsche, and Mercedes-Benz, who already support Apple digital keys globally. By integrating this advanced feature, Tata Motors signals a clear commitment to innovation, customer convenience, and global tech standards. It also sends a message to competitors that Indian brands are ready to compete at a global level when it comes to smart mobility.
From a user’s point of view, the Tata Apple digital car key simplifies life in many ways. There’s no need to carry a car key, as long as your iPhone or Apple Watch is with you. Express Mode allows the car to unlock instantly, without requiring Face ID or a passcode. In case the device is lost, the digital key can be disabled remotely using iCloud or the Find My app, making it a secure and flexible option for modern drivers.
This launch is also an important milestone for the Indian EV market. As Tata.ev pushes forward with models like the Nexon EV and upcoming Harrier EV, it’s introducing global-level digital features that Indian consumers have been waiting for. With rising smartphone usage and growing awareness of connected technology, this integration is both timely and in demand.
In conclusion, the launch of the Tata Apple digital car key is more than a new tech update. It’s a strong signal that Tata Motors is ready to lead India’s digital automotive future. By offering a seamless blend of security, convenience, and innovation, Tata.ev is positioning itself as a smart, future-forward brand in the eyes of Indian consumers.