Shaadi.com – India’s leading matrimonial platform – has launched a new standalone app, AstroChat, aimed at offering astrology consultations separate from its matchmaking services. The app debuted in November 2024, enabling users to chat or call with astrologers anytime, 24/7, with the first chat session being free
What AstroChat Offers
- Free first session with an astrologer
- Live chat and voice calls with certified astrologers
- Services covering Vedic astrology, numerology, tarot, and more
- Options to recharge and continue consultations via chat or phone
AstroChat connects users with astrologers who have public profiles, ratings, and specializations, offering a seamless, confidential experience.
Dual-Platform Approach
Alongside the user-facing app, Shaadi.com has also launched AstroChat for Astrologers—a companion app for professionals. This app allows astrologers to manage chat, consult via audio/video, track session history, and receive user feedback
Why Shaadi.com Entered Astrology
This move taps into India’s booming spiritual-tech market. By spinning off astrology services into a separate app, Shaadi.com aims to reach a wider audience beyond matrimonial seekers. According to reports, AstroChat has already garnered over 500,000 downloads, signaling strong demand for astrology-based guidance
Community Reaction
Industry watchers see AstroChat as a strategic extension of Shaadi.com’s offerings. The standalone app structure allows non-Shaadi users to benefit from astrology services without needing a matchmaking profile
Some concerns remain around monetization models—consultant commissions and pricing transparency—but early user reviews highlight its convenience and free trial setup.
Summary
Shaadi.com’s AstroChat app, launched in late 2024, delivers direct access to astrologers via chat and calls, while providing a dedicated astrologer portal. It marks Shaadi’s entry into spiritual-tech, expanding beyond matrimony into personalized astrology services. With a solid download base already in place, AstroChat is well-positioned to grow further.
