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Reddit’s Q1 2025 Ad Revenue Soars 61% to $358.6 Million, Marking a Significant Turnaround

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In the first quarter of 2025, Reddit reported a substantial 61% year-over-year increase in advertising revenue, reaching $358.6 million. This growth contributed to a total revenue of $392.4 million for the quarter, also up 61% from the previous year.


Key Financial Highlights

  • Total Revenue: $392.4 million, a 61% increase year-over-year.
  • Ad Revenue: $358.6 million, up 61% from Q1 2024.
  • Other Revenue: $33.7 million, a 66% increase year-over-year.
  • Net Income: $26.2 million, compared to a net loss of $575.1 million in Q1 2024.
  • Adjusted EBITDA: $115.3 million, representing 29.4% of revenue
  • Gross Margin: 90.5%, up from 88.6% in the previous year.

User Growth and Engagement

Reddit’s Daily Active Uniques (DAUq) grew by 31% year-over-year, reaching 108.1 million users. This increase in user engagement has been a significant factor in the platform’s revenue growth.Investor’s Business Daily


Regional Performance

  • United States: Revenue reached $313.9 million, a 57% increase from the previous year.
  • International Markets: Revenue grew to $78.5 million, marking an 82% year-over-year increase.

Future Outlook

Reddit projects Q2 2025 revenue between $410 million and $430 million, indicating continued growth momentum.

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