At a White House event with President Trump, Apple CEO Tim Cook announced a significant new investment of $100 billion in U.S. manufacturing. This brings Apple’s total domestic investment commitment to $600 billion over the next four years, under the American Manufacturing Program.
Key Details
- New Focused Program: The American Manufacturing Program will ramp up advanced supply chains and manufacturing across the U.S., collaborating with 10 key domestic suppliers
- Strategic Hiring: Apple plans to recruit 20,000 workers primarily in AI, silicon design, software engineering, and R&D across various states.
- Supply Chain Expansion: Major suppliers like Corning, Applied Materials, Texas Instruments, and Broadcom will be supported to scale U.S. production—e.g., Corning’s Kentucky factory will begin producing iPhone and Apple Watch cover glass for global distribution.
Why It Matters
This announcement comes amid heightened trade tensions and tariff threats from the U.S. administration. While final assembly of iPhones remains overseas for now, the move underscores a strategic shift—from optics to substance—by bolstering local manufacturing infrastructure. Analysts suggest it may also help Apple secure better tariff terms.Business Insider
Apple’s stock responded positively, rising more than 5% on the day of the announcement.
Summary Table
| Aspect | Details |
|---|---|
| New U.S. Investment | $100B additional, raising total to $600B over 4 years |
| Program Name | American Manufacturing Program |
| Employment Impact | 20,000 jobs in AI, R&D, software, silicon engineering |
| Supplier Network | Includes Corning, Applied Materials, Texas Instruments, Broadcom, etc. |
| Strategic Aim | Strengthen U.S. manufacturing, mitigate tariff impact |
