India’s personal computer (PC) market experienced significant growth in the first quarter of 2025, with AI laptop sales leading the surge. According to the International Data Corporation (IDC), the market saw an 8.1% year-over-year (YoY) increase, totaling 3.3 million units shipped. Notably, AI-powered laptops witnessed a remarkable 185% YoY growth, signaling a shift in consumer preferences toward smarter computing solutions.
Key Drivers of Growth
- Notebook Segment: The notebook category grew by 13.8% YoY, driven by increased demand for portable computing devices.
- Workstations: Workstation shipments rose by 30.4% YoY, reflecting the growing need for high-performance machines in professional settings.
- AI Laptops: AI-enabled laptops, though still emerging, saw a 185% YoY increase, indicating rising interest in devices with advanced capabilities.
- Consumer Segment: The consumer PC segment expanded by 8.9% YoY, bolstered by Republic Day sales and a significant shipment push in March.
- E-Tailing Channels: Online retail channels experienced a 21.9% YoY growth, highlighting the shift toward digital purchasing platforms.
Market Leaders
- HP: Maintained its top position with a 29.1% market share, leading both consumer and commercial segments.
- Lenovo: Secured the second spot with an 18.9% market share, showing strong performance in both consumer and commercial sectors. NewsBytes
- Dell: Held a 15.6% market share, ranking third in the overall PC market.
- Acer and ASUS: Rounded out the top five, with Acer at 15.4% and ASUS at 6% market share, respectively.
Future Outlook
The significant rise in AI laptop sales suggests a growing consumer appetite for intelligent computing solutions. As AI technology becomes more integrated into everyday applications, the demand for such devices is expected to continue its upward trajectory. Manufacturers focusing on AI capabilities and premium features are likely to benefit from this trend.
Feature Image Concept: An illustration depicting a modern AI-powered laptop with digital neural network patterns, symbolizing the integration of artificial intelligence in computing.
