Reliance Jio has introduced a new object tracking device priced at ₹1,499, aimed at helping users track personal items like bags, keys, wallets, or even vehicles. The device—marketed under names like JioFind, JioTag Go, JioTag Air, or similar—comes with GPS/Bluetooth tracking features and integrates with either Google’s Find My Device or Apple’s Find My network depending on model.
Key Features
Here are some of the standout features of the Jio tracker launched at ₹1,499:
- Connectivity: Uses Bluetooth (version ~5.3) to pair with smartphones; when away from direct Bluetooth range, it leverages large device networks (e.g. Google or Apple) to locate the item.
- Sound Alarm: Built-in speaker that can emit a loud sound (90-120 dB) to help locate lost items physically.
- Battery Life: It offers long battery life (often up to one year or more) and may come with a replaceable battery.
- Multiple Color Options: The device is available in various colors for personalization.
- Compatibility:
- Android users: via Google Find My Device, or Jio’s own app.
- iOS users: via Apple’s Find My network (for models that support it).
Pricing & Availability
- Price: ₹1,499. This is either the launch / introductory price or the standard price for the device.
- Where to buy: Available via Reliance’s official sales channels like JioMart, Reliance Digital, Amazon, and My Jio Stores.
Why This Matters
- Affordable Alternative: At ₹1,499, it’s positioned as a cheaper option compared to many competing trackers.
- Large Ecosystem Integration: Using Google’s and Apple’s large “Find My Device / Find My Network” ecosystems allows lost items to be located by crowdsourced networks of devices—even when out of direct Bluetooth range. This increases chance of recovery significantly.
- Higher Awareness of Item Tracking: As people increasingly value not losing personal valuables (bags, keys, pets), such devices are becoming more mainstream.
Limitations & Things to Check
- Precision and Distance: When out of Bluetooth range, location updates depend on availability of other devices in the network; in remote areas this may be sparse.
- Privacy Concerns: Use cases involving “crowdsourced” location networks always raise questions about data security and anonymization.
- Battery Replacement & Durability: Real-world battery performance might be lower than advertised; also how robust the device is against water, impact etc.
- Model Naming & Confusion: Multiple “JioTag”, “JioTag Air”, “JioTag Go” exist. Important to check exactly which model you’re buying.
Conclusion
Jio’s new tracker for ₹1,499 (often called JioFind, JioTag Go, JioTag Air etc.) is a compelling proposition for those wanting an affordable, integrated item-tracker with features that tap into global location networks. If the device delivers on its promises (battery life, network reach, ease of use), it could see strong adoption among Indian consumers who want simple protection for their valuables without spending too much.
