In a significant update on July 30, 2025, President Donald Trump signed an executive order eliminating the long-standing “de minimis” duty-free exemption that allowed imported parcels valued at $800 or less to enter the U.S. without incurring customs duties. This rule change will take effect on August 29, 2025, and applies to imports from all countries—not just previously exempt nations like China and Hong Kong
What Changed: The New Duty Rules
Previously, low-value shipments under the $800 threshold entered the U.S. duty-free, streamlining customs processing and lowering costs for e-commerce. Under the new policy:
- Packages imported outside the postal system will be subject to all applicable tariffs immediately.
- Postal shipments will face a temporary simplified duty regime: between $80 to $200 per item for six months, then transition to ad valorem duties based on the country of origin’s tariff rate
The White House justified the move as a necessary measure to combat opioid smuggling, trade abuse, and protect U.S. businesses and consumers by closing a loophole that had been linked to the majority of seizures by U.S. Customs and Border Protection
Market Repercussions: Retail & Logistics Impact
⬇️ Retail and Consumer Goods
Major e-commerce platforms like Temu, Shein, eBay, and Etsy—which rely heavily on low-cost, direct-to-consumer shipping—are expected to face higher costs and reduced competitiveness. U.S. small businesses and artisans who depended on the exemption may be most affected The Guardian
🚚 Logistics Companies
Shares of FedEx and UPS fell sharply—by roughly 4–5%—after the announcement, due to expected declines in parcel volume and increased complexity for international shipping operations
💸 Consumer Prices and Access
Critics argue the sudden end of exemptions may amount to a hidden tax, raising prices on imported goods and slowing delivery times. While national security and trade fairness are cited as motivations, the new policy may also disproportionately impact lower-income households
Why the Policy Shift Matters
- Rapid enforcement: The executive order accelerates the policy to 2025, bypassing a previously scheduled phase-out in July 2027 under new legislation, reflecting urgency in addressing national emergencies
- Loophole closure: Historically, the exemption was used to bypass tariffs and FDA rules—U.S. authorities claim it enabled high volumes of illicit imports, including suspected fentanyl shipments, under the radar of CBP inspections
What U.S. Businesses and Consumers Should Know
Before August 29:
- Expect surge sales as importers rush to clear inventory before tariff enforcement.
- Retailers may offer liquidation discounts to avoid overseas holdings.
Starting August 29:
- All shipments under $800 are subject to full customs inspections and duty calculations, except for defined gift and travel exemptions: $200 allowance for travelers, and gifts valued under $100 remain duty-free
Summary Table
| Aspect | Detail |
|---|---|
| Effective Date | August 29, 2025 |
| Affected Shipments | All international parcels under $800 (postal and private carriers) |
| Tariff Impact | Duties applied via flat fee or ad valorem tariff based on origin country |
| Targets | E-commerce platforms (Shein, Temu) and international small-value imports |
| Purpose | Counter smuggling, trade abuse, protect U.S. businesses |
| Key Exemptions | Travelers ($200), gift items (<$100) |


